Thursday, December 4, 2014

Course Evaluation

When coming to UHD at first my expectations were low. Most of my close friends are attending the main campus which made me feel lonely in most of my classes. After a while though, I familiarized myself with the campus and soon it was easy to make new friends. Overall I am fairly satisfied with my experience so far.

When I was told at my freshman orientation that all freshmen had to take, a required course called a freshman seminar, I was annoyed. I first thought this course was going to be useless because it was something I had to take which would help me work towards my major. I was reassured from my counselor that when I transfer to main campus, my credit from that class will count, also this class helped me in other ways I didn't know it would. My friend and I wanted to make an app that required several background pictures, but we don't know where to find ones that wasn't copyrighted. Using what we learned from that class we found out creative commons had a wide variety of pictures up for grabs.

The best thing about this course is that it's simple. Things were straight forward; the lectures were easy to follow, and the teacher was experience and best of all not boring. Other than that, the only thing I would like to say was that it might have been too easy. If UHD decides to keep this course, I think they might have to push us harder and sometimes just don't put a computer in front of us.

Thursday, November 20, 2014

Nike Clock - Social Media Consultation



Nike is an American multinational corporation that promotes and designs athletic apparel, equipment and footwear. Nike is a major sponsor for many professional athletic teams such as the U.S. National Soccer Team as well as many others. Nike is in every social media website there is, and mostly everybody has or has owned something that is from Nike. Nike promotes their product by putting professional athletes in their advertisements, this helps influence consumers that look up to these people buy the product since it gets them one step closer to being like them. This company appeals to people by saying that they will be able to perform better if you buy some Nike cleats or running shoes. All these ads come out in Youtube, Twitter, Pinterest, Facebook and on Instagram since they have their own page to show their new product to everybody. This helps promote their product since there millions of users that use these social media websites




Nike was founded as a company on January 25th 1964 and with technology not being around at that time the digital platform was out of sight. On 1996 Nike finally had a chance to widen their creative motives to a bigger spectrum but still at the moment social medias are still not yet available. "We really started to get serious about social media in 2005-2006 when we began a partnership with Google to create Joga.com in support of 2006 World Cup," says Stollak. Musa Tariq was Nikes Digital Marketing Director responsible for Nikes overall growth on the social network today. Nike joined MySpace and Youtube back 2008 to promote their soccer campaign. Nowadays their main focus is their retail sales in their shoes for there are a big disease call "sneaker heads" infecting and influencing consumers to buy them. As the big movement grew stronger and stronger Nike started utilizing mediums such as instagram, twitter, and facebook to connect to the younger generation.




In the social media “world” there are five main outlets that most companies use including Nike. Following list will include how and examples of nike using these outlets to maximise their sales, loyalty etc.

Facebook- Being the biggest social media outlet in the world and having a range from all ages nike utilizes this outlet to do almost everything from news updates, ads and testimonials. Facebook allowing so many comments and likes etc, Nike is able to see feed back from everyone around the world allowing them to tweak and learn from mistakes easier.

Twitter- Twitter is the more younger and easier to spread social media. Making news and releases so “hyped” and up to date news. Allowing small messages nike must make messages short and straight forward. With Pictures and messages spreading quick they are allowed to use this platform from everything from giveaways, competitions, and releases.

For example the release of the Nike Air Yeezy 2 “Red Octobers” that released out of no where only users following Nike’s twitter account got the notification of the flash release. shoes that was hyped up for over a year with leaked pictures of the shoes on twitter. The news of the release spread like quick fire with shoe magazines and online sources following it sell out in mere seconds and minutes. A prime example of how quickly things on twitter can spread and Nike utilizing it to its potential in occurrence of their shoes and loyal customers who follow them.

Instagram- Instagram being solely form of media outlet for posting pictures and short videos, Nike uses this platform to release pictures of releases of clothing, shoes and even mini commercials that will interest those who follow. Nike being the most followed apparel brand on instagram with 7,932,338+ followers and the most used hashtags with 33,950,786 post using their hashtag #Nike (totems/list) . A user searching the #Nike in the hashtag section will arrive at millions of pictures that contain nike clothing, shoes, Womens , mens, anything that has Nike product in it. Providing Nike free, unpaid advertisements from everyone around the world. Nike also uploads pictures and testimonials for events and new products.

Pinterest- Pinterest being similar to instagram people are allowed to use this outlet to search things of interest as well as post pictures, difference being no video but also that on pinterest you are allowed to “pin” stuff which lets the user keep it on their “board” allowing them to go back to see the pics they like at any time. As well as people they follow can see these pins. This allows nike to post a pic and watch it spread from each user although a little slower than most social platforms , pinterest being one of the newest out of the bunch and less users. but it allows users searches to be more specific.



Youtube- Youtube being the second most used social media site in the world, with thousands of videos being uploaded daily, and videos going viral in mere seconds with millions of views in a matter of hours. Nike uses this to post their commercials and testimonials that can be viewed everywhere in the world daily.




On the large scale Nike is on every social media network even if they don’t want to be publicised. Nike has taken over the shoe industry influencing males, females, adults, teens, and everything in between. By these influences, also because the social media is available to everyone, nobody is going to stop talking about Nike shoes. Either bad or good publicity both will only do good for Nike because just by talking about them the news is being spread. Based on our sources we conclude that twitter, instagram, and Youtube to be best suited to commercialize their products. Twitter is the best way to inform everyone one of their new products is out. The fast consistent rate at which people retweet and share something new is something to not look past. With Nike’s pregrown popularity there’s no way Nike isn’t using Twitter. The second Nike tweets about a new product the word would spread like wild fire reaching everyone who has a phone and in this case, everyone. Nike, being a company based on style and practicality, can use instagram as a showcase to the world. Instagrams picture base app allows consumers to actually view the product even before the release date, hyping up the product over time until its due. The use of Youtube as Nikes third best selling strategy is very unorthodox because it can be the most expensive. The cost of putting a commercial/ad on Youtube can cost up to 300,000 dollars a day (on the home page). Although it may cost Nike to use Youtube as a marketing scheme they can also use it without actually using it. Fans of athletes that nike sponsor are constantly uploading videos of their gameplay and because nike sponsors them they’re constantly wearing their logo.



References 


Thursday, November 13, 2014

progress report 2

Member Roles:

Our members are still going to have the same roles as before. Jesus Ortuno will be in charge of researching the effects that social media bring onto the workplace as well as provide an example. Miguel Salvo will also do some research especially on the regulations that are put on employees by their workplace. Saidev Rao will focus on the design of the presentation and to make sure everything is in order. Thanh Tran will focus on the pros and cons in social media and the workplace. He will also make sure that the presentation has no technical or grammar errors. At the end we will all split up the work to make sure everyone did an equal share, and to make sure everybody knows what each slide is about.

Miguel Salvo has done extensive researching wrote a short preview of the info
Jesus Ortuno has provided COOL pictures for the project
Saidev Rao has picked the background and matching the pictures
Thanh Tran has picked the pros and cons for the presentation.

Weebly Social Resume

http://sirwonthanh.weebly.com

Thursday, October 30, 2014

Blog Entry 7

http://www.privacy2010.org/

Support Privacy 2010

The blog consist or 10 questions pertaining privacy in a variety of situations such as airport security and internet usage. Most of these questions also ties government laws together making it more of a campaign statement. Adding to the effect, each questions ends with another question. Asking if you support or deny the topic at hand.

http://www.wordstream.com/articles/google-privacy-internet-privacy

Internet Privacy 

The link leads you to a long poster length add concerning internet privacy. It starts off with an iconic pyramid eye scheme making it look like the Illuminati symbol stating the government is watching you. the follow up talks about the limits of what Facebook allows you to allow others to see over the years. Ending the post we see pictures taken from Google cameras.


http://epic.org/events/tsa/

The Stripping of Freedom\

The first thing you notice from this blog that there is an section at the top with different quotes interchanging from time to time. The quotes are statements made by others supporting the cause. The blog further discuss the issues they have with TSA security procedures. Stating that they're too in depth with their searches surpassing certain standards of privacy.

Tuesday, October 28, 2014

Privacy

Facebook

My settings:

  • My username is my real name.
  • Other users who wants to add me will have to get my permission to do so but are allowed to look at my posts.
  • I have blocked certain people to never receive any activity on Facebook from.
What my settings could be:
  • My username can be a fake name
  • I don't think i can change the fact that other users will need my permission to add me.


Instagram 

My settings:

  • I am not linked to any other accounts Instagram offers to link to such as Facebook, Twitter, Tumblr etc.
  • I am allowed to change my Username to anything I want that is not taken. At the moment its is "sirwonthanh"
  • My phone number, gender, and email is given to Instagram but is not allowed for other to see.
What my settings could be:
  • My Instagram account can be linked to my Facebook account along with my Tumblr. Which would copy the pictures I post on Instagram to my linked accounts along with the caption.
  • My username could be changed to one without my name included.
  • Other then my email I can change both my phone number and my gender to "not available".
Snapchat

My settings:
  • My username is thanhptran along with my phone number and email given to Snapchat.
  • I receive pictures only from my friends added.
  • I share stories only to my friends added.
What my settings could be:
  • My phone number is required for Snapchat but my email isn't. My username can be made without my real name.
  • I can receive pictures from anyone if chose to.
  • I can share stories with everyone if chose to.   
YouTube

My settings:
  • Instead of my real name I have my nick name as a part of my username.
  • I receive notification from other users who comments on the same thread I comment on.
  • I receive videos from users who would like to spread their content through direct message.
What my settings could be:
  • I can block all notifications from any or all activity on YouTube.
  • I can block all messages from YouTube.
Overall I am feel fairly secure of my privacy settings. If anyone wanted to look me up just for the heck of it i wouldn't mind. My daily activity does not include anything shameful to my appearance to other, in any case i'm an open book. Although if wanted to my settings in privacy can be up a notch considering my current settings are pretty lose. All four of these accounts are have one thing in common which is visual media. They are all the same with the ground bases of allowing others to see what you post or allowing what you receive from others as well.

Tuesday, October 14, 2014

Group Project Report

We will be researching mostly about how social media affects an individual in the workplace. We will provide different examples of how social media has gotten individuals in trouble with their boss. We will also look at the pros that social media can provide for an individual such as putting themselves out there so companies and businesses can notice them. As well as the cons to see how social media has many disadvantages and how you have to basically filter what you put on your social media.
In our group we will split up the research and the Prezi so that everyone will research and design a slide about what each group members found about the topic at hand. Jesus Ortuno will be in charge of researching the effects that social media bring onto the workplace as well as provide an example. Miguel Salvo will also do some research especially on the regulations that are put on employees by their workplace. Saidev Rao will focus on the design of the presentation and to make sure everything is in order. Thanh Tran will focus on the pros and cons in social media and the workplace. He will also make sure that the presentation has no technical or grammar errors. At the end we will all split up the work to make sure everyone did an equal share, and to make sure everybody knows what each slide is about.
The sources that we are looking at using are mostly different websites on the internet. One example is, http://www.businessinsider.com/facebook-fired-2011-5?op=1, this site shows some perfect examples of what the business is like and how it can all change because of the social media. Furthermore, we will use Google.com to research the percentage of employers that actually go through your social media prior to hiring you. We will also go deeper into looking at the statistics of how many people have actually gotten in trouble due to their social media profile